In a new step that combines innovation with social commitment, Toyota Iraq announced its donation of a modern eco-friendly vehicle, along with an advanced wheelchair equipped with an automated attachment provided by Sumitomo Group, to its brand ambassador and Iraqi Paralympic champion, Najlaa Imad. The initiative, held in collaboration with Toyota Europe in Baghdad, brings to life Toyota’s global philosophy of “Mobility for All,” translating its commitment to youth and Paralympic champions into safe, reliable mobility solutions that enable broader opportunities for empowerment and improved quality of life.
When Toyota Motor Corporation set forth its ambitious vision under the banner of “Mobility for All,” it was never solely about providing modern vehicles, but about creating an integrated ecosystem that enhances ease of mobility for everyone. This is why Toyota Iraq ensured this initiative was more than just a symbolic donation; it became a practical bridge that opens wider horizons for Najlaa Imad to continue her sporting achievements. At the same time, it reaffirms that inclusive mobility solutions are no longer a limited choice, but a tangible reality reinforced by the company in collaboration with its partners worldwide.
The donation of Toyota’s modern eco-friendly vehicle reflects the company’s commitment to providing safe, reliable, and sustainable mobility. Meanwhile, the advanced wheelchair with an automatic attachment from Sumitomo Group—first showcased at the Paris 2024 Paralympic Games—enhanced Najlaa’s independence by transforming a manual wheelchair into a fully practical solution. This initiative aligns with the vision of Iraq’s Prime Minister, Engineer Mohammed Shiaa Al-Sudani, who consistently emphasizes innovation, inclusivity, and empowerment as pillars of national development.
Mr. Sardar Al-Bebany, President of Toyota Iraq, stated: “Supporting Najlaa Imad goes beyond athletic empowerment; it extends to embedding the values of inclusivity, equality, and opportunity that form the foundation of Toyota’s philosophy of ‘Mobility for All.’ Najlaa embodies these values in practice—she is living proof that with resilience and support, challenges can be turned into accomplishments, and what once seemed impossible can be achieved.”
With this step, Toyota Iraq reaffirms that its commitment is not limited to providing leading products, but extends to embracing its responsibility toward Iraqi society and its heroes who inspire generations. What began as a material donation has transformed into an inspiring message that embodies the company’s vision of making mobility a means of empowerment, opening doors for everyone seeking to leave a remarkable mark in their nation and the world.
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